Best Inventory Management Software

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Getting the right goods to the right place, at the right time, and in the right condition is a crucial prerequisite for running a successful business. But how is it supposed to happen if you end up selling an item that wasn’t actually in stock?  There’s a lot that can go wrong, but with the right inventory management software, you’re putting yourself in the best position possible. You’ll have an accurate picture of where your inventory is, how much you have, and how to get it where it needs to go. If you are using software that’s not getting it done, there’s no need to keep investing in it. Find a solution that really works. Reduce operating costs, increase revenue, and most importantly, ensure greater customer satisfaction. I put…

How to Use Google Scholar to Find Content Ideas and Research

Looking for a new way to research or find content ideas for your marketing content? You may have heard of Google Scholar but aren’t sure if it’s the right tool for what you need.  Google Scholar is a search engine for scholarly literature at major academic publishers and university presses that lets you find articles or citations on the topic of your choice. Google Scholar is a great resource for finding articles on topics related to your niche and adding them to Google Scholar’s library. Anyone can use this tool, such as marketers, academics, or anyone who wants to do research. All you need is an idea of what you’re looking for and a Google account. Well-researched content helps build audience trust and positions you as a leader in your industry. Creating content can be one of the most effective ways to promote your business. Not to mention, it costs…

Best Cloud Web Hosting

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Cloud web hosting is the right choice for websites that really value stability. If one of your products goes viral, you can weather the traffic spike fine without your users going through a sluggish checkout. Unlike traditional web hosting, where you purchase a set amount of resources like bandwidth and RAM on a single server, cloud hosting spreads your website’s needs across a massive virtual server that lives on hardware in data centers all over the world.  With cloud hosting, it’s incredibly easy to add more resources or cut back as needed. And cloud hosting is much less vulnerable to equipment failure issues as there are many servers to pick up the slack.  If you’re looking for a cost-effective hosting solution to grow with your business, cloud hosting is…

How to Start an Online Store

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Online shopping is hotter than it has ever been, and I don’t think it’s going to slow down. If you’re planning to start an online store, your timing couldn’t be better. Yes, a lot of people are trying to get into ecommerce right now, but that shouldn’t stop you. Many of the most successful online stores were only founded a few years ago. The sooner you take the initial step, the faster you can build your brand and grow your business. In this post, I’ll give you a step-by-step guide that shows you how to start an online store. You can go from zero to your first sale with as few mistakes as possible. Your 2-Minute Cheat Sheet Want to skip the details and get a quick cheat sheet?…

Google AdSense: Is It a Google Search Ranking Factor? via @sejournal, @MattGSouthern

Why do some people believe AdSense is a ranking factor? Ads have nothing to do with organic ranking, right? Read our verdict here.The post Google AdSense: Is It a Google Search Ranking Factor? appeared first on Search Engine Journal.

SEO Clients Report 2021: What Do Clients Want from SEO? via @sejournal, @theshelleywalsh

In our State of SEO report, we asked working SEO pros about what results clients expect from SEO and what clients really think about SEO.The post SEO Clients Report 2021: What Do Clients Want from SEO? appeared first on Search Engine Journal.

10 Content Creation Tips for Navigating YMYL Topics via @sejournal, @NA

With increased importance and scrutiny, navigating YMYL niches is a major challenge to content creators. Here’s what you need to know to get it right.The post 10 Content Creation Tips for Navigating YMYL Topics appeared first on Search Engine Journal.

The Death of the Third-Party Cookie: What Marketers Need to Know About Google's 2022 Phase-Out

What do marketers and Sesame Street monsters have in common? They LOVE cookies. For years, brands have been using them to track website visitors, improve the user experience, and collect data that helps us target ads to the right audiences. We also use them to learn about what our visitors are checking out online when they aren’t on our websites. But the way we use cookies and Google ad-tracking tools could change dramatically with Google’s efforts to phase phase out the third-party cookie on Chrome browsers by 2022. The third-party phase-out was initially announced in February 2020, but Google accelerated buzz around it this month when they announced that they won’t be building “alternate identifiers to track individuals as they browse across the web, nor will we use them in our products.” “We realize this means other providers may offer a level of user identity for ad tracking across the web that we will not — like PII graphs based on people’s email addresses,” a Google post wrote. “We don’t believe these solutions will meet rising…